Inbound PR Services
Inbound PR means focusing first on your audience – who they are, what they are about and which channels they are engaged with. That ensures you deliver lean, highly targeted campaigns that attract the right people, with the right content and via the right channels.
That translates into a three-tiered approach, taking on three broad themes and makes them relevant to your audience:
What you stand for
Identifying and clarifying your brand positioning and your big ideas. What makes you tick? What are you all about? How would you like to be perceived?
What you think
Relevant thought leadership through white-papers, opinion pieces and speaking opportunities.
What you do
Grounding the positioning and thought leadership in reality – the day to day delivery for your clients – communicated through press releases, interviews and announcements.
- Retail Technology
- Consumer Finance
- Local Government